Reporting monitors the activities of medical sales representatives, collecting data on customer interactions, time spent, specific action plans, productivity and overall management.
The previous monitoring application used country-specific rules and KPIs, which resulted in heavy maintenance and lack of homogeneity. The aim of the project is to use global rules and terms to unify the desired monitoring.
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Delivery of a short-term solution: implementation of the CRM Strategy.
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Delivery of a temporary solution to respond to urgent needs.
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Provide access to ordered data for Business Analysts.
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Have a global harmonisation of KPIs (definition and rules).
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Establish pre-calculated KPIs without prior transformation and filters.
